CONCEPT

Japanese spirit and Western learning

Based on the concept of "Japanese spirit, Western learning," we are a hybrid brand of tradition and innovation, Plus Talk, which fuses unique Japanese aesthetics with sophisticated Western techniques to create new value that can be used globally.

We offer trendy items based on the keywords "tradition x modern," "culture x functionality," and "craftsmanship x technology," and aim to send a message to people who are proud of Japanese culture and enjoy an international lifestyle, as well as people overseas who are interested in traditional culture.

The vibrant colors and intricate designs that have been passed down as traditional Japanese beauty, such as the high-quality materials of Kyo-Yuzen and Nishijin-ori, are sublimated into modern fashion. We offer items that are traditional yet have a sophisticated and cool style.

Why use kimono material?

The significance of preserving kimonos is many, including the inheritance of Japanese culture, the preservation of artisanal techniques, and consideration for the environment. However, unfortunately, in modern life, kimonos, which everyone feels represent the traditional beauty unique to Japan, are not often worn as everyday clothing.

We want to pass on Japan's traditional culture, values, and advanced craftsmanship to the next generation. Now that there are few opportunities to wear kimonos, we would like to at least provide items that can be used daily using beautiful kimono materials. By doing so, we believe we can spread the Japanese identity, which is highly regarded overseas, to the world.

And I hope that one day wearing kimonos will become more common again...